Client – Oceana
The North Sea. A sea full of colour, life and biodiversity. For Oceana, the largest international marine conservation organisation that focuses exclusively on ocean protection, we created a PR- and communications campaign around World Oceans Day. The campaign consisted of a photo exhibition on the Museum Square in Amsterdam. BABW organised the press opening and generated attention in the media. The goal? Making the Dutch aware of the richness of #Our North Sea.
Reach of 9.7 Million Dutch people via media and social media. And an advertising value of over €100,000.
What we did
• PR- and communications campaign
• social media
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Press opening photo exhibition