The solution is the campaign

Branding A Better World is an agency with a mission: Building brands that want to contribute to a better world. We prefer to work with brands that not just want to make a statement, but also want to make impact. We call this brand social impact.

 

We believe that brands that want to stay relevant, must be willing to think about their role in the world. These companies must be able to commit to something that truly matters. The good news is that more and more brands believe the same thing. But where and how to start?

 

That is where Branding A Better World can help. Together we can turn this willingness into concrete action. We help brands take on their social role in a way that perfectly fits with the brand and is perceived as credible. We want to help businesses produce something that generates more than just solid figures. For everyone.

 

That is why we do not believe that a campaign will be the automatic solution to everything. In fact, we often find the opposite to be true: when the solution becomes the campaign.

 

Hence our credo: The solution is the campaign.

We carry on where most advertising agencies stop. Or maybe we just start much earlier than they would. We develop concrete solutions, inspiring actions and stories that not only strengthen a brand, but also have a positive impact. A positive impact on society, our living environment, employees and yes of course, the business as well. Afterwards we ensure that the solution receives the attention it deserves: the solution is the campaign.

 

That is what we call Brand Social Impact.

 

Together we work alongside our clients to build long-term social impact. Step by step and from small in scale to larger in scale. Go beyond ‘doing something good’. It is about actually staying relevant.

Working with our clients, we bring good initiatives to life. Sometimes this starts with something as simple as a request: ‘Give us some of that Corporate Responsibility, Sustainable Business or Purpose Diven Marketing’. Or maybe just: ‘We also want to do something good’. Whatever the starting point, we turn these thoughts into something concrete. Sometimes there is already a good initiative in place. Great! That means that all there is to do is ensuring that people just can’t ignore it.

 

Are you curious about what Branding A Better World can do for you? Drop by our office or get in touch. We would love to tell you more.

Services

✓ Brand purpose

✓ Brand experience

✓ Impact building

✓ Social significance

✓ CSR & sustainability

✓ CSR communication

✓ Advertising

✓ Media

✓ Creative services

✓ Sponsoring

✓ Events

✓ Online

✓ Content strategy

✓ Content development

✓ Content management

✓ Video content

✓ Social Media

✓ PR

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