The solution is the campaign

Het team achter Branding A Better World
Who we are

Branding A Better World is an agency with a mission: Building brands that want to contribute to a better world. We prefer to work with brands that not just want to make a statement, but also want to make impact. We call this social impact brands.

 

We believe that brands that want to stay relevant, must be willing to think about their role in the world. These companies must be able to commit to something that truly matters. The good news is that more and more brands believe the same thing. But where and how to start?

 

That is where Branding A Better World can help. Together we can turn this willingness into concrete action. We help brands take on their social role in a way that perfectly fits with the brand and is perceived as credible. We want to help businesses produce something that generates more than just solid figures. For everyone.

 

That is why we do not believe that a campaign will be the automatic solution to everything. In fact, we often find the opposite to be true: when the solution becomes the campaign.

 

Hence our credo: The solution is the campaign.

What we do

We carry on where most advertising agencies stop. Or maybe we just start much earlier than they would. As creative impact agency, we develop concrete solutions, inspiring actions and stories that not only strengthen a brand, but also have a positive impact. A positive impact on society, our living environment, employees and yes of course, the business as well. Afterwards we ensure that the solution receives the attention it deserves: the solution is the campaign.

How we do it

Working with our clients, we bring good initiatives to life. Sometimes this starts with something as simple as a request: ‘Give us some of that Corporate Responsibility, Sustainable Business or Purpose Diven Marketing’. Or maybe just: ‘We also want to do something good’. Whatever the starting point, we turn these thoughts into something concrete. Sometimes there is already a good initiative in place. Great! That means that all there is to do is ensuring that people just can’t ignore it.

 

Are you curious about what Branding A Better World can do for you? Drop by our office or get in touch. We would love to tell you more.

TEAM

ELIF ALGU

Grown up goals: kindergarten teacher and president on Mars

Dreams of: dance lessons from Bruno Mars

Not so good at: tying my shoes

Branding A Better: World, what else

ANNEKE VAN DE WATERING

Grown up goals: diplomat or rockstar

Dreams of: Prince Harry and roaming about with my campervan

Not so good at: parking (especially with the van)

Branding A Better: understanding for people outside your bubble.

MARTE ARINK

Grown up goals: farmer and journalist

Dreams of: after years of travelling and living abroad, now mainly the white picket fence

Not so good at: being nice to myself

Branding A Better: society

LEEN FILIUS

Grown up goals: a world traveller

Dreams of: nice things and good food

Not so good at: floating

Branding A Better: LIFE!!

 

HENRIETTE TOMASSEN

Grown up goals: model for Ari Seth Cohen

Dreams of: fresh figs with dewdrops still on them

Not so good at: daily routine

Branding A Better: cosmos

 

SOPHIE VAN DER PLOEG

Grown up goals: a crazy cat lady

Dreams of: living in a cute little house on the beach in Barcelona

Not so good at: making choices

Branding A Better: friendship

 

CLARISSA VAN DEVENTER

Grown up goals: space shuttle operator

Dreams of: flying whales

Not so good at: coming up with answers to these questions

Branding A Better: butt

 

Grown up goals: digital nomad

Dreams of: vegan blue M&M’s

Not so good at: distinguish in colors

Branding A Better: website

 

ELINE VAN KESSEL

Grown up goals: a fit and happy grandma

Dreams of: great dreams

Not so good at: finding my way without Google Maps

Branding A Better: food industry

 

JASMIJN HOEKMAN

Grown up goals: a spice girl

Dreams of: life on Mars

Not so good at: the morning

Branding A Better: love

Branding A Better World - Klimaat Parade
Branding A Better World is winnaar van Dam Prijs - Duurzaamste Amsterdammer in het MKB stadsdeel Nieuw-West
Branding A Better World is winnaar van Esprix
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